College Projects

Countdown was a film society in college started by the Media department. At some point, it had stopped functioning. A couple of friends decided to try and bring it back to life. I helped out with the membership cards. 

Membership Card Front
Back: 4 film pass
Back: 8 film pass
Back: Crew pass
Up until this point, I usually designed visiting cards with a solid background colour or edge-to-edge artwork – that pattern looks great on screen but it fails in print. At the scale of a visiting card, a graceful, minimalist design really shines through after print. 

The typical ad for a car sound system listed in great detail every format it was capable of playing and the 8 CDs that it could juggle. The idea here was to communicate the 'Play Everything' message but using genres instead of technical jargon.

An advertising project in my final year. I spent a grand total of a single night working on this. Does it show? This was at a time when I found the idea of copy or word centric advertising very appealing. It felt like words could convey ideas so much more powerfully than graphics or images. It also felt like the typical, highly saturated, sexy, glossy imagery in advertising had become so normal that it had lost its power.


Artboard 15
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